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Energy security is rewriting the transition playbook
Energy SecurityEnergy Transition
All

Energy security is rewriting the transition playbook

A significant share of the world’s oil flows through a single chokepoint. Global LNG markets are operating with limited spare capacity. And in recent ...

2026-03-24Claire Mason
Dominate the hydrogen conversation at the World Hydrogen Summit 2026
BCM Public RelationsPublic Relations Agency
BCM News, Events, New Energy, Renewables

Dominate the hydrogen conversation at the World Hydrogen Summit 2026

The hydrogen market is booming, but are you getting the media attention you deserve? At this year’s World Hydrogen Summit in Rotterdam, BCM, the speci...

2026-03-24Claire Mason
Reflections from StocExpo 2026: pragmatism, diversification and resilience
Energy, Events, Industry, Insights

Reflections from StocExpo 2026: pragmatism, diversification and resilience

Last week I attended StocExpo 2026 in Rotterdam – and what a fantastic couple of days it was.

2026-03-18Claire Mason
Public Relations in Times of Conflict: Bringing Expert Insight to the Public
Industry, Insights, PR guides

Public Relations in Times of Conflict: Bringing Expert Insight to the Public

The current tensions between Iran and the United States have caused understandable concern across the world. News updates arrive almost minute by minu...

2026-03-11Claire Mason
Simplifying the energy transition for wider impact
Energy, Industry, Insights, New Energy, PR guides

Simplifying the energy transition for wider impact

In the energy and sustainability sector, risk is not confined to operations or regulation. It also sits in how decisions are explained, understood, an...

2026-03-05Claire Mason
What the Wuthering Heights Debate Says About Modern PR
BCM News, Industry, PR guides

What the Wuthering Heights Debate Says About Modern PR

The 2026 adaptation of Wuthering Heights has just been released, and it has quickly become a case study in modern communications.

2026-03-03Claire Mason
Semiconductor talent isn’t just an HR problem anymore
Industry, Insights, Manufacturing, PR guides

Semiconductor talent isn’t just an HR problem anymore

How do you scale innovation when there is not enough talent to power it?

2026-02-23Claire Mason
How to communicate AI quality control without losing customer trust
Artificial Intelligence, Industry, Insights, Manufacturing, PR Engineering

How to communicate AI quality control without losing customer trust

When artificial intelligence makes mistakes with absolute certainty, manufacturers face a communication challenge that extends beyond the technology i...

2026-02-10Claire Mason
Winning When Nobody Clicks Anymore
Artificial Intelligence, BCM News, Insights, PR guides

Winning When Nobody Clicks Anymore

Your prospects are researching like never before, but you'd never know it from your analytics.

2026-02-05Claire Mason
India Energy Week 2026
Energy, Events, Industry, Insights, New Energy, Oil & Gas, Renewables

India Energy Week 2026

The past few days on the ground at India Energy Week have been busy, energising, and genuinely encouraging. Supporting Johnson Matthey at an event of ...

2026-02-03Claire Mason
Thoughts ahead of India Energy Week
Energy, Events, Insights, New Energy, Renewables

Thoughts ahead of India Energy Week

As India Energy Week (IEW) approaches, its significance extends well beyond the exhibition floor or conference programme. What was once seen primarily...

2026-01-14Claire Mason
New year, same inbox
BCM News, Insights

New year, same inbox

The start of a new year often feels like a natural moment for reflection. Even without setting formal resolutions, there is something about looking ah...

2026-01-06Claire Mason
B2B PR trends & lessons to carry into 2026
BCM News, Insights, PR guides

B2B PR trends & lessons to carry into 2026

2025 reminded us that PR isn’t just a nice add-on to the business, it’s essential to how companies maintain trust when the ground keeps moving. It’s b...

2025-12-15Claire Mason
Will Europe’s AI Act Create Two Manufacturing Standards?
Artificial Intelligence, Industrial, Industry, Insights, Manufacturing

Will Europe’s AI Act Create Two Manufacturing Standards?

Is there anything more confusing than discovering that the rules you follow in one market may not apply in another? Manufacturers in Europe are now fa...

2025-12-08Claire Mason
Insights from Automation Fair 2025: From Modernisation to Full Industrial Autonomy
Automation, BCM News, Events, Insights

Insights from Automation Fair 2025: From Modernisation to Full Industrial Autonomy

Last week at Automation Fair 2025, hosted by Rockwell Automation, one theme was impossible to miss: the future of manufacturing isn’t approaching, it’...

2025-11-27Claire Mason
Reflections on ADIPEC 2025: Energy, Intelligence, and Impact
BCM News, Energy, Events, Insights

Reflections on ADIPEC 2025: Energy, Intelligence, and Impact

Last week, 239,709 attendees arrived in Abu Dhabi for ADIPEC 2025, the world’s largest gathering of energy leaders, innovators, and policymakers. Tues...

2025-11-13Claire Mason
The Energy Paradox: how coal hit a record high as renewables took the lead
Energy, Insights, New Energy, Renewables

The Energy Paradox: how coal hit a record high as renewables took the lead

A record year, and a turning point

2025-10-30Claire Mason
PR should still be written by humans
BCM News, Insights, PR guides

PR should still be written by humans

I recently came across an article by Graphitethat really got me thinking. It said that as of late 2024, more articles on the web are written by AI tha...

2025-10-20Claire Mason
Will Taiwan Tensions Derail the Future of Automation?
Automation, Industry, Insights

Will Taiwan Tensions Derail the Future of Automation?

If not this, then what? If Taiwan’s semiconductor dominance falters, the future of automation could face serious turbulence. Over the past decade, the...

2025-10-14Claire Mason
Hydrogen Week 2025: South Africa wants to join the hydrogen race, but is it ready?
Clean Energy PR CompanyEnergy
Energy, Insights, New Energy

Hydrogen Week 2025: South Africa wants to join the hydrogen race, but is it ready?

This week is Hydrogen Week, a time when governments, researchers, and industry leaders around the world highlight the progress being made in clean hyd...

2025-10-08Claire Mason
Cyber Resilience: The overlooked dimension of the energy transition
Critical InfrastructureCS4CA
Energy, Events, Industry, Insights

Cyber Resilience: The overlooked dimension of the energy transition

This week, industry leaders are gathering at CS4CA to discuss cybersecurity for critical assets. While the conversation often focuses on IT networks, ...

2025-10-02Claire Mason
Hydrogen, SAF, and Collaboration: Takeaways from Gastech 2025
B2B PRCommunications
Energy, Events, Industry, Insights, New Energy, Renewables

Hydrogen, SAF, and Collaboration: Takeaways from Gastech 2025

Gastech 2025 was earlier this month, with more than 50,000 attendees and 1,000 exhibitors, the event was a true showcase of the global energy sector. ...

2025-09-23Claire Mason
PR in a policy storm
AIAI PR Agency
Artificial Intelligence, BCM News, Insights, PR guides

PR in a policy storm

When policy shifts make headlines, such as the recent U.S. decision to reverse its stance on AI chip exports to China, the effects are felt almost imm...

2025-09-17Claire Mason
BCM at Gastech Milan 2025: Supporting Clients in the Evolving LNG and Hydrogen Dialogue
Event PREvents
BCM News, Events

BCM at Gastech Milan 2025: Supporting Clients in the Evolving LNG and Hydrogen Dialogue

As Gastech draws to a close in Milan this year, speakers have focused heavily on LNG whilst also addressing sustainability, with considerable discussi...

2025-09-11Claire Mason
Unlocking Hidden Grid Capacity to Curb Consumer Costs
Energy PR AgencyEnergy PR Company
Energy, Industry, Insights, New Energy, Renewables

Unlocking Hidden Grid Capacity to Curb Consumer Costs

As the electricity grid worldwide faces mounting pressures from extreme weather, distributed renewables, electric vehicle adoption, and growing energy...

2025-09-02Claire Mason
Geneva’s Turning Point: The Global Treaty That Could Redefine Plastics
Circular EconomyEnergy PR Agency
Energy, Events, Insights, New Energy, Renewables

Geneva’s Turning Point: The Global Treaty That Could Redefine Plastics

The Last Stretch of a Global Negotiation

2025-08-14Claire Mason
Turning Global Energy Shifts into PR Opportunities
Clean Tech. Strategic PREnergy
BCM News, Energy, Insights, New Energy, PR guides

Turning Global Energy Shifts into PR Opportunities

The past few weeks have brought a flurry of news from the global hydrogen sector, and while the headlines are all about gigawatts, electrolyser costs,...

2025-08-11Claire Mason
When Bots Speak for Brands: The Risk of Robotic Messaging
AIAI PR Agency
Artificial Intelligence, Insights, PR guides

When Bots Speak for Brands: The Risk of Robotic Messaging

AI is having a bit of a moment; we’ve hit an era where bots are the frontmen of brand communication. Chatbots, templated emails, auto-replies, generat...

2025-07-21Claire Mason
Energising Conversations: BCM Public Relations Heads to Gastech 2025 in Milan
B2B PRBCM Public Relations
All, Energy, Events, Insights, New Energy

Energising Conversations: BCM Public Relations Heads to Gastech 2025 in Milan

Gastech 2025: Where the Global Energy Transition Takes Centre Stage

2025-07-14Claire Mason
Crisis-Ready: How manufacturers can lead with communication in times of global uncertainty
B2BPRCommunications
BCM News, Industry, Insights, Manufacturing, PR guides

Crisis-Ready: How manufacturers can lead with communication in times of global uncertainty

In today’s climate, unpredictability is the only sure thing. Just as manufacturers began to recover from the supply chain shocks of the pandemic, they...

2025-07-07Claire Mason
Why industrial AI PR can’t just be about pilots and hype
AI PRAI PR Agency
Artificial Intelligence, Automation, BCM News, Insights, PR guides, Tech Companies

Why industrial AI PR can’t just be about pilots and hype

There are a lot of companies developing AI programs or agents, as they now seem to be called, I’ve noticed a recurring theme: innovation that never qu...

2025-06-30Stephen Ballard
AI Summit London 2025: A Shift Toward Purposeful Innovation
AIAI PR Agency
Artificial Intelligence, Automation, Events, Industrial, Industry, Insights

AI Summit London 2025: A Shift Toward Purposeful Innovation

The conversations emerging from The AI Summit Series, part of London Tech Week, signal a maturing phase in the AI journey. While past editions often s...

2025-06-18Claire Mason
Reflections on the 2025 AIEN International Energy Summit
AIEN AwardsAIEN Energy summit
BCM News, Energy, Events, Insights, New Energy, Renewables

Reflections on the 2025 AIEN International Energy Summit

The AIEN International Energy Summit is always a highlight, and this year we visited the stunning city of Istanbul. We had brilliant speakers, tough q...

2025-06-16Claire Mason
Celebrating Innovation: ICIS Named Finalist at the Sustainability Awards 2025
B2B PRChemical Recycling
BCM News, Energy, Events, Insights, New Energy, Oil, Renewables

Celebrating Innovation: ICIS Named Finalist at the Sustainability Awards 2025

At BCM Public Relations, we’re passionate about amplifying the voices of companies pushing boundaries and shaping a more sustainable future. That’s wh...

2025-06-05Claire Mason
Fuel for Thought: Why South Africa’s LNG Move Might Just Be Its Boldest Energy Bet Yet
Climate PolicyEnergy PR Company
BCM News, Energy, Industry, Insights, Oil & Gas

Fuel for Thought: Why South Africa’s LNG Move Might Just Be Its Boldest Energy Bet Yet

South Africa is looking into a long-term LNG deal with the United States. It’s a bold pivot, coming at a time when global politics are more unpredicta...

2025-06-03Claire Mason
Reflecting on the WHS 2025: A Pivotal Moment for Green Energy
B2B PRClean Energy PR Agency
BCM News, Energy, Events, Industry, Insights, New Energy, Renewables

Reflecting on the WHS 2025: A Pivotal Moment for Green Energy

Last week, BCM PR Consultant, Karen Large, had the privilege of attending the World Hydrogen Summit (WHS) 2025 in Rotterdam alongside our clients John...

2025-05-29Claire Mason
A Gentle Nudge from the Iberian Peninsula
B2B PRBattery Storage
Energy, Industrial, Industry, Insights, New Energy, Renewables

A Gentle Nudge from the Iberian Peninsula

At the end of April, large parts of Spain, Portugal, and southern France went dark. A sudden grid collapse, still under investigation, triggered black...

2025-05-27Claire Mason
He Drives, She Recycles: What Gender Differences Say About Our Carbon Footprints
B2B PRcarbon footprint
All, Energy, Insights, New Energy, Renewables

He Drives, She Recycles: What Gender Differences Say About Our Carbon Footprints

If climate change had a gender, would it drive a diesel SUV and order a steak? Or would it take the train and pack a salad?

2025-05-15Claire Mason
Rigid Polyolefin Recycling: A Wake-Up Call for Europe's Circular Economy
BCM Public Relationsplastic
Industry, Insights, PR guides, Renewables

Rigid Polyolefin Recycling: A Wake-Up Call for Europe's Circular Economy

Europe is great at setting ambitious recycling goals—but turning dreams into reality can be challenging. A recent report by Plastics Recyclers Europe ...

2025-05-13Claire Mason
AI-Generated Content Is a Double-Edged Sword in PR
AIAI PR Agency
Artificial Intelligence, BCM News, Insights, PR guides

AI-Generated Content Is a Double-Edged Sword in PR

I'll admit, AI has changed the content landscape. Tools like ChatGPT, GrammarlyGO, and Jasper are now fixtures on marketing and PR desks everywhere, c...

2025-05-01Claire Mason
Portugal’s 81% Renewable Energy Milestone: A Model for Scalable Success
B2B PRClean Energy PR Agency
BCM News, Energy, Insights, New Energy, Renewables

Portugal’s 81% Renewable Energy Milestone: A Model for Scalable Success

Portugal has quietly become one of Europe’s most successful case studies in renewable energy deployment. In the first quarter of 2025, the country met...

2025-04-15Claire Mason
Rewriting the supply chain story: The PR strategy behind ‘Anything but China’
B2B PRBCM Public Relations
BCM News, Industry, Insights, Manufacturing, PR guides

Rewriting the supply chain story: The PR strategy behind ‘Anything but China’

Geopolitical shifts are shaking up manufacturing, and it's worth paying attention. Companies that once relied heavily on China are rethinking their su...

2025-04-08Claire Mason
What caught my eye at Hannover Messe 2025
AIAI PR Agency
Artificial Intelligence, BCM News, Events, Industry, Insights, PR guides

What caught my eye at Hannover Messe 2025

Let’s be honest—trying to get a full picture of everything going on at Hannover Messe in just a day or two is almost impossible. It’s absolutely massi...

2025-04-03Stephen Ballard
Australia’s Hydrogen Legislation: A Catalyst for the Global Energy Transition
B2B PRClean Energy
BCM News, Energy, Industry, Insights, New Energy, Renewables

Australia’s Hydrogen Legislation: A Catalyst for the Global Energy Transition

The passing of Australia’s Hydrogen Production Tax Incentive (HPTI) marks a pivotal moment for the green hydrogen industry. With a $2 per kilogram tax...

2025-03-24Claire Mason
Reflections on StocExpo 2025: Insight, Innovation, and Inspiration
B2B PRCommunications
BCM News, Energy, Events, Industry, Insights, PR guides

Reflections on StocExpo 2025: Insight, Innovation, and Inspiration

The 20th edition of StocExpo, the world’s leading tank storage and energy infrastructure event was held last week in Rotterdam. It brings together ind...

2025-03-20Claire Mason
Cybersecurity in Industry: Why It’s a Big Deal and How to Stay Ahead
B2B PRCommunications
BCM News, Energy, Industrial, Industry, Insights, Manufacturing

Cybersecurity in Industry: Why It’s a Big Deal and How to Stay Ahead

Cybercrime in Africa, particularly in South Africa, is becoming a serious issue for businesses. Phishing attacks remain the most common cyber threat, ...

2025-03-10Claire Mason
Tire Tech Expo 2025: Driving the Future of Automotive Manufacturing
Automation PR CompanyB2B PR
BCM News, Events, Industry, Insights, Manufacturing, Transport

Tire Tech Expo 2025: Driving the Future of Automotive Manufacturing

The automotive industry is at a pivotal moment. As sustainability, digital transformation, and regulatory compliance become top priorities, industry l...

2025-03-03Claire Mason
The Innovations Redefining Oil and Gas Operations
B2B PRcarbon capture
BCM News, Energy, Industry, Insights, Oil, Oil & Gas

The Innovations Redefining Oil and Gas Operations

The oil and gas industry is undergoing a rapid transformation, with new technologies emerging to enhance efficiency, reduce environmental impact, and ...

2025-02-20Claire Mason
The Battery Storage Industry is in a Mess
B2B PRBattery Storage
BCM News, Energy, Events, Industry, New Energy, Renewables

The Battery Storage Industry is in a Mess

Grid-level energy storage could be a game-changer for renewables, but the industry is in chaos. Supply chain nightmares, regulatory red tape, and depe...

2025-02-20Claire Mason
Dominate the hydrogen conversation at the World Hydrogen Summit
BCM Public RelationsPublic Relations Agency
BCM News, Events, New Energy, Renewables

Dominate the hydrogen conversation at the World Hydrogen Summit

The hydrogen market is booming, but are you getting the media attention you deserve? At this year’s World Hydrogen Summit in Rotterdam, BCM, the speci...

2025-02-17Claire Mason
Robots Aren’t Stealing Jobs—They’re Changing Them
AIAutomation PR Company
Automation, Industrial, Industry, Insights, Manufacturing

Robots Aren’t Stealing Jobs—They’re Changing Them

Everywhere, the same fear echoes: “Robots are taking our jobs.” It’s a concern I completely understand. As someone who works in PR closely with the au...

2025-02-05Claire Mason
The Changing Role of LinkedIn in B2B PR
B2BPRBrand Reputation
BCM News, Industry, Insights, PR guides

The Changing Role of LinkedIn in B2B PR

In the ever-evolving landscape of B2B marketing, social media platforms are no longer mere tools for connection—they’ve become critical arenas for inf...

2025-01-27Claire Mason
Can Hydrogen Incentives Reshape the US Grid?
B2B PRClean Energy PR Agency
Energy, Insights, New Energy, Renewables

Can Hydrogen Incentives Reshape the US Grid?

Hydrogen provides a versatile and promising solution for stabilising the U.S. grid and advancing the clean energy transition. BCM's Roberto Chiarotti ...

2025-01-23Claire Mason
How US Elections Shape the Future of Manufacturing Landscape
B2B PRCommunications strategy
BCM News, Industry, Insights, Manufacturing, PR guides

How US Elections Shape the Future of Manufacturing Landscape

Elections are crucial moments that redefine economic landscapes. For the manufacturing sector, election outcomes serve as the compass guiding trade po...

2025-01-22Claire Mason
Shaping the Future of Manufacturing: Insights from Automation Fair 2024
AutomationB2B PR
Artificial Intelligence, Automation, BCM News, Events, Industrial, Industry, Insights, Manufacturing

Shaping the Future of Manufacturing: Insights from Automation Fair 2024

In today’s fast-evolving industrial landscape, staying ahead requires more than just innovation—it demands collaboration, vision, and a commitment to ...

2024-11-28Claire Mason
Partnerships: The Cornerstone for Achieving Global Carbon Neutrality
B2B PRBCM PR
BCM News, Energy, Events, Industry, Insights, New Energy, Oil & Gas, PR guides

Partnerships: The Cornerstone for Achieving Global Carbon Neutrality

As the energy industry stands at a pivotal crossroads, the transition to a sustainable future demands more than just innovation – it requires deep and...

2024-11-18Claire Mason
The UK's Struggle with Robotic Adoption
AutomationB2B PR
Automation, BCM News, Industrial, Industry, Insights, Manufacturing, PR Engineering

The UK's Struggle with Robotic Adoption

It’s ironic that the UK, the birthplace of the Industrial Revolution, now finds itself trailing behind in the global adoption of robotics. What happen...

2024-11-06Claire Mason
Semiconductor Diplomacy Takes Centre Stage: Media Power and Industry Influence Ahead of Semicon Europa 2024
B2B PRBCM PR
BCM News, Events, Industrial, Industry, Insights, Manufacturing, PR guides

Semiconductor Diplomacy Takes Centre Stage: Media Power and Industry Influence Ahead of Semicon Europa 2024

As the semiconductor industry races ahead in technology and innovation, media visibility is emerging as a critical benchmark of influence and leadersh...

2024-10-29Claire Mason
NEOM The Line: A Futuristic Vision with Tangible Progress
B2B PRBCM PR
BCM News, Energy, Insights, New Energy, Renewables

NEOM The Line: A Futuristic Vision with Tangible Progress

As Saudi Arabia’s Vision 2030 unfolds, NEOM's flagship project, The Line, stands at the forefront of innovative urban development. Most recently, the ...

2024-10-22Claire Mason
The silent DEI crisis in manufacturing
B2B PRBCM PR
BCM News, Industrial, Industry, Insights, Manufacturing, PR guides

The silent DEI crisis in manufacturing

As the global emphasis on diversity, equity, and inclusion (DEI) grows, industries are stepping up their efforts to integrate these values into their ...

2024-10-16Claire Mason
COP29’s Agenda: Where Is the COP28 Fossil Fuel Phase-Out?
B2B PRBCM PR
BCM News, Energy, Insights, New Energy, PR guides, Renewables

COP29’s Agenda: Where Is the COP28 Fossil Fuel Phase-Out?

As COP29 approaches, the spotlight is on the presidency’s action agenda, and one crucial topic is notably absent: a commitment to phasing out fossil f...

2024-10-08Claire Mason
Energy Transition in Focus: Media Influence and Leadership Ahead of Gastech 2024
BCM PREnergy
All, BCM News, Energy, New Energy, Oil, Oil & Gas, Renewables

Energy Transition in Focus: Media Influence and Leadership Ahead of Gastech 2024

As the energy industry shifts toward sustainability and multi-source solutions, media presence has emerged as a strong indicator of leadership in the ...

2024-09-12Claire Mason
Sweet Success: How Technology is Revolutionising Chocolate Manufacturing
AutomationB2B PR
Automation, BCM News, Industry, Insights, Manufacturing, PR guides

Sweet Success: How Technology is Revolutionising Chocolate Manufacturing

Chocolate is more than just a treat; it's a $130 billion-dollar industry driven by over 4,000 years of innovation, passion and an increasing reliance ...

2024-09-10Claire Mason
The battle over automation in the manufacturing industry
AutomationB2B PR
Automation, BCM News, Industrial, Industry, Insights, Manufacturing, PR guides

The battle over automation in the manufacturing industry

As the American manufacturing sector grapples with significant talent shortages, automation companies have emerged as pivotal players in addressing th...

2024-09-04Claire Mason
The Solar Boom: Why Everyone’s Betting on the Sun
B2B PRBCM PR
BCM News, Energy, Insights, New Energy, PR guides, Renewables

The Solar Boom: Why Everyone’s Betting on the Sun

As we face the growing threat of climate change, it becomes increasingly clear that sustainability is no longer optional – it’s essential. The world i...

2024-08-28Claire Mason
Balancing AI’s Power: The Growing Energy Demand and the Path to Sustainability
AIArtificial Intelligence
Artificial Intelligence, BCM News, Energy, PR guides, Renewables

Balancing AI’s Power: The Growing Energy Demand and the Path to Sustainability

Artificial Intelligence (AI) has become a transformative force across various industries, offering capabilities ranging from complex data analysis to ...

2024-08-22Claire Mason
Beyond the finish line: How the 2024 Olympics set a new eco-conscious standard
B2B PRBCM PR
BCM News, Energy, Events, Industry, Insights, New Energy, PR guides, Renewables

Beyond the finish line: How the 2024 Olympics set a new eco-conscious standard

The Paris 2024 Olympics have begun, and the world is watching not just the athletes but also the innovative strides in sustainability. The games are s...

2024-08-08Claire Mason
AI's Takeover of PR: Evolution or Extinction?
Artificial Intelligence, BCM News, Industry, Insights, PR guides

AI's Takeover of PR: Evolution or Extinction?

Artificial Intelligence (AI) is every bit as thrilling as people say and absolutely lives up to the hype. It has transformed every industry and public...

2024-08-01Claire Mason
Leveraging Industrial Policy in a Divided Political Landscape
BCM News, Industry, Insights, PR guides

Leveraging Industrial Policy in a Divided Political Landscape

As the US presidential election approaches, the economic strategies of the candidates are under intense scrutiny. The outcome will significantly influ...

2024-07-18Claire Mason
Is sustainable smart manufacturing even a thing?
AutomationB2B PR
Artificial Intelligence, Automation, Industrial, Industry, Insights, Manufacturing, PR guides

Is sustainable smart manufacturing even a thing?

A recent Deloitte study found that a whopping 86% of manufacturing executives believe smart factory solutions will be the main game-changers for compe...

2024-07-11Claire Mason
Can AI do my PR better than a PR agency?
AIArtificial Intelligence
Artificial Intelligence, BCM News, Insights, PR guides

Can AI do my PR better than a PR agency?

PR in the age of AI is quite a topic to wrap your head around. With AI advancing in leaps and bounds, the question naturally arises: can AI handle you...

2024-06-26Claire Mason
Revolutionising Trade Shows: The Impact of Digital Technology on Exhibitions
B2B PRBCM PR
Automation, BCM News, Events, Industrial, Industry, Insights, Manufacturing, PR guides

Revolutionising Trade Shows: The Impact of Digital Technology on Exhibitions

You know, everything about the world has changed thanks to technology, from our daily routines to the complexities of contemporary manufacturing. Trad...

2024-06-20Claire Mason
Alfa Laval Dominates the Heat Exchangers Market
BCM News, Industrial, Industry, Insights, Manufacturing, PR Engineering, PR guides

Alfa Laval Dominates the Heat Exchangers Market

Public relations in the trade media can establish a company as a thought and innovation leader, drive sales, and influence the industry's future.

2024-06-13Claire Mason
The top 5 Logistics and Automation Trade Shows that should be part of Your PR Strategy!
AutomationB2B PR
Automation, BCM News, Events, Industry, Insights, PR guides, Transport

The top 5 Logistics and Automation Trade Shows that should be part of Your PR Strategy!

Participation at industry events is a regular component of most B2B marketing plans. Leveraging these events should also be included in any B2B public...

2024-06-05Claire Mason
Hydrogen News (end of May)
EnergyRenewables
Energy, New Energy

Hydrogen News (end of May)

BCM Public Relations has reviewed this week's most read hydrogen stories and compiled them into one convenient post. Click on the links to stay inform...

2024-05-30Stephen Ballard
Manufacturing World Sinks Without PR Lifebuoy
B2B PRBCM PR
BCM News, Industry, Insights, Manufacturing, PR guides

Manufacturing World Sinks Without PR Lifebuoy

Here is a subject you need to be thinking about—PR in manufacturing. You know, back in the day, PR was mostly for companies dealing directly with cons...

2024-05-29Claire Mason
Decoding Influence: World Hydrogen Summit Exhibitors Silent in Media
B2B PRBCM PR
BCM News, Events, Insights, New Energy, PR guides, Renewables

Decoding Influence: World Hydrogen Summit Exhibitors Silent in Media

The world’s largest hydrogen event, World Hydrogen Summit, saw participants from 130 countries and 500+ exhibitors. The global platform to discuss pro...

2024-05-16Claire Mason
Can regulation mitigate AI risk?
AIArtificial Intelligence
Artificial Intelligence, BCM News, Industry, Insights, PR guides

Can regulation mitigate AI risk?

AI advancements are taking the market by storm, and the need for clear and comprehensive regulatory frameworks has become increasingly urgent. In Apri...

2024-05-02Claire Mason
A green lie?
B2B PRBCM PR
Insights, Manufacturing, New Energy, PR guides, Renewables

A green lie?

Global awareness of environmental responsibility has grown exponentially, with consumers and investors demanding transparency and action from brands. ...

2024-04-24Claire Mason
Interoperability: The Un-noticed Buzz
AutomationB2B PR
Automation, Industrial, Industry, Insights, Manufacturing, PR guides

Interoperability: The Un-noticed Buzz

In the modern warehouse where efficiency reigns supreme, a silent transformation is taking place to address the operational efficiency fears once and ...

2024-04-18Claire Mason
Transforming Hydrogen into ROI
B2B PRBCM PR
BCM News, Insights, New Energy, PR guides, Renewables

Transforming Hydrogen into ROI

If you're an executive in a hydrogen generation company, this blog is just for you.

2024-04-10Claire Mason
Breaking Through the Hydrogen Hype: BCM Identifies Media Standouts
B2B PRBCM PR
BCM News, Energy, Insights, New Energy, PR guides, Renewables

Breaking Through the Hydrogen Hype: BCM Identifies Media Standouts

In the fast-changing world of hydrogen energy, companies must maintain visibility to lead the way in the energy transition. To help guide you through ...

2024-03-06Claire Mason
B2B Mediocrity is a Silent Killer
AutomationB2B PR
Automation, BCM News, Industrial, Industry, Manufacturing, PR guides

B2B Mediocrity is a Silent Killer

Public Relations in the B2B world is crowded and chaotic and frankly a little… dull. It’s like everyone is wearing the same black suit, repeating the ...

2024-02-22Claire Mason
Introducing BCM Media Share of Voice Reports
B2B PRBCM PR
BCM News, Industrial, Industry, Insights, Manufacturing, PR guides

Introducing BCM Media Share of Voice Reports

It’s what you have all been waiting for, the rumours are true BCM has launched the first in a series of Media Share of Voice Reports.  This comprehens...

2024-02-14Claire Mason
US not even close to manufacturing revival, can 2024 change that?
B2B PRCommunications strategy
BCM News, Industry, Insights, Manufacturing

US not even close to manufacturing revival, can 2024 change that?

According to the Institute for Supply Management (ISM), U.S. manufacturing continued to shrink in December. Although the manufacturing PMI increased t...

2024-01-31Claire Mason
Reputation is at stake in 2024
AIArtificial Intelligence
Artificial Intelligence, Insights, PR guides

Reputation is at stake in 2024

The relentless integration of AI in 2023 has brought into focus the potential impacts to the reputation of a business. The speed and scale of evolving...

2024-01-24Claire Mason
Who killed manufacturing in the global north?
B2B PRManufacturing
Industry, Insights, Manufacturing, PR guides

Who killed manufacturing in the global north?

The manufacturing landscape is rapidly evolving as a stream of new innovations continually emerges. This transformation is propelling the industry int...

2024-01-10Claire Mason
Back with Purpose: A Snapshot of COP28
B2B PRCOP28
All, Energy, New Energy, Oil & Gas, Renewables

Back with Purpose: A Snapshot of COP28

Over 97,000 delegates. More than 2500 fossil fuel lobbyists. Bright lights and Dubai skies.

2023-12-21Claire Mason
Global Offshore Wind Industry in Shambles
B2B PREnergy
Energy, Insights, New Energy, PR guides, Renewables

Global Offshore Wind Industry in Shambles

The U.S. offshore wind industry, once seen as a beacon of growth in the renewable energy sector, is facing a turbulent period, with BP's renewables bo...

2023-11-22Claire Mason
Rail to the rescue as European politicians backtrack on net-zero commitments
B2B PRMedia relations
BCM News, Insights, New Energy, PR guides, Renewables, Transport

Rail to the rescue as European politicians backtrack on net-zero commitments

The UK Prime Minister, Rishi Sunak, has announced a postponement of the ban on new petrol and diesel cars by five years. This decision has sparked a d...

2023-11-08Claire Mason
Cybersecurity Awareness Month: Biggest communication failure of 21st Century
B2B PRCyber security
BCM News, Industry, Insights

Cybersecurity Awareness Month: Biggest communication failure of 21st Century

As October rolls around, it's not just the falling leaves and cooler weather that capture our attention. It's also Cybersecurity Awareness Month. In a...

2023-10-24Claire Mason
IEA leading the PR charge for Hydrogen 
B2B PREnergy
All, Energy, New Energy, Renewables

IEA leading the PR charge for Hydrogen 

As the world grapples with a menacing energy crisis and the pressing need to combat climate change, hydrogen emerges as a beacon of hope, particularly...

2023-10-06Claire Mason
Transforming Industries: New Robotics Advancements and the Vital Role of Public Relations in Bridging the Gap
AIArtificial Intelligence
Artificial Intelligence, Insights, Manufacturing, PR guides

Transforming Industries: New Robotics Advancements and the Vital Role of Public Relations in Bridging the Gap

According to McKinsey Global Industrial Robotics Survey, new robotics advancements will account for 25 percent of capital spending over the next five ...

2023-09-20Claire Mason
The Promise of AI in Industries and the Role of PR in Promoting AI Innovators
Artificial IntelligenceAutomation
Artificial Intelligence, Automation, Industrial, Insights, PR guides

The Promise of AI in Industries and the Role of PR in Promoting AI Innovators

In the age of technological advancement, Artificial Intelligence (AI) has emerged as a catalyst for transformative change, particularly in the industr...

2023-09-12Claire Mason
Importance of responsible integration of ChatGPT in Public Relations
AIArtificial Intelligence
Artificial Intelligence, BCM News, PR guides

Importance of responsible integration of ChatGPT in Public Relations

Like most in the PR space, it was hard to ignore the developments of generative AI, especially ChatGPT. A promise to augment efficiencies, enabling ti...

2023-07-27Claire Mason
The dangers and illegality of using ChatGPT for Public Relations
AIArtificial Intelligence
Artificial Intelligence, BCM News, PR guides

The dangers and illegality of using ChatGPT for Public Relations

The relationship between a company and its Public Relations agency is of trust, and the latter is legally obliged to protect the information shared by...

2023-07-05Stephen Ballard
Oil & Gas needs PR
B2B PREnergy
Energy, New Energy, Oil, Oil & Gas

Oil & Gas needs PR

It is lunchtime on Monday 28th November in London, at the WECA (World Energy Capital Assembly) and already four speakers have stated that the oil and ...

2022-11-28Stephen Ballard
Energy satellites, what a cool idea
B2B PREnergy
Energy, New Energy, Renewables

Energy satellites, what a cool idea

Last week I had a meeting with the company that manages our SEO. As always, we look at the trending search terms with a view to tweaking our website c...

2022-11-24Stephen Ballard
HRH Queen Elizabeth II
BCM News, Insights

HRH Queen Elizabeth II

Eternal rest grant unto her o Lord

2022-09-08Stephen Ballard
PR guides
B2B PRGrammar
PR guides

The Parts of Speech

Over the weekend I had an interesting discussion with some friends about how English grammar was taught 50 years ago. Back in the day much was taught ...

2022-08-30Stephen Ballard
The plastic crisis: are waste to plastic facilities the answer?
B2B PRclimate crisis
Energy, New Energy, Renewables

The plastic crisis: are waste to plastic facilities the answer?

The plastic waste crisis is one of the prevalent global concerns due to its effect on the environment. In order to address the issue, we must identify...

2022-07-21Stephen Ballard
BCM News, Insights, PR guides
B2B PRcovid
BCM News, Insights, PR guides

Why a work from home buddy is important

Plants, pets and friends - here for you during your work from home 9 to 5 and beyond.

2022-05-10Stephen Ballard
A slap around the face with the cold, wet towel of electric vehicle reality
electric vehicleEV\\
New Energy, Renewables, Transport

A slap around the face with the cold, wet towel of electric vehicle reality

Christmas is a time for giving, right? But the problem is that what you are given, is not always what you want. So, this year in the spirit of extreme...

2022-04-07Stephen Ballard
PR for Industrial Automation Suppliers
B2B PRIndustrial Automation
Automation, Manufacturing, PR guides

PR for Industrial Automation Suppliers

Post Covid, an increasing number of businesses have improved their productivity by using industrial automation to help them increase production capaci...

2022-03-31Stephen Ballard
Google Releases Harassment Filter for Journalists
Cyber attacksGoogle
Artificial Intelligence, Automation, Tech Companies

Google Releases Harassment Filter for Journalists

In recent years, journalists have come under increased pressure as an increasing number of political and corporate entities have used social media cam...

2022-03-17Stephen Ballard
A hydrogen economy could prevent the next energy crisis
Energyhydrogen
Energy, New Energy, Renewables

A hydrogen economy could prevent the next energy crisis

This week we have all been reading about the accelerated energy crisis in the news caused by the war in Ukraine. And if you live in Europe, that’s bad...

2022-03-09Stephen Ballard
LinkedIn: How to get the best out of it with these tips & tricks
LinkedInMedia relations
Insights, PR guides

LinkedIn: How to get the best out of it with these tips & tricks

Most professionals are aware of LinkedIn and its benefits for business. But for those of you who would like a summary: LinkedIn is a business and em...

2021-12-20Stephen Ballard
Behind BCM: Meet some of the Team
B2B PRB2B Social Media
All, PR guides

Behind BCM: Meet some of the Team

BCM Public Relations is one of those companies that has flown 'under the radar' for many years enjoying steady growth while operating in the energy an...

2021-12-10Stephen Ballard
Should you be worried about artificial intelligence in public relations?
Artificial IntelligencePublic Relations
Artificial Intelligence

Should you be worried about artificial intelligence in public relations?

PR is one of the newest industries that has been invaded by AI technology. Public Relations may be said to have begun in 1762 when it was used by Benj...

2021-07-29Stephen Ballard
Our Top 6 PR tools
Guideshelp
PR guides

Our Top 6 PR tools

In today’s digital age, there is a major overlap between PR tools and marketing technology. At BCM Public Relations we use a variety of softwares, tec...

2021-06-29Stephen Ballard
Zoom Fatigue: When to take a break
fatiguework
PR guides

Zoom Fatigue: When to take a break

zoom

2021-06-21Stephen Ballard
Business Intelligence 4.0 is on the rise!
bibusiness intelligence
Artificial Intelligence, Tech Companies

Business Intelligence 4.0 is on the rise!

business intelligence

2021-06-14Stephen Ballard
SEO Made Simple
SEO
PR guides

SEO Made Simple

Search Engine Optimisation (SEO) is the practice of optimising content and HTML code to improve website traffic. If you have ever attempted SEO as a b...

2021-06-08Claire Mason
Book Club: Our 2021 Quarantine Reading Recommendations
BookBOOK CLUB
All, PR guides

Book Club: Our 2021 Quarantine Reading Recommendations

However you're planning to revive your book club in 2021, there's never been a better time to start reading a book. Whether it's lockdown, quarantine,...

2021-05-24Stephen Ballard
BCM’s Top 5 Favourite PR Campaigns
PR CampaignsPublic Relations
BCM News, Insights, PR guides

BCM’s Top 5 Favourite PR Campaigns

A well-planned public relations campaign is often far more effective than advertising. PR is all about getting the conversation started to improve bra...

2021-04-29Stephen Ballard
Earth Day: What you need to know
climatechangeearthday
All, Insights, Renewables

Earth Day: What you need to know

It’s no secret that the Earth is suffering due to pollution, overpopulation, deforestation and the burning of fossil fuels. Every 22 April, millions o...

2021-04-19Stephen Ballard
Video conferencing - ten tips for success? 
Videovideo call
Insights, PR guides

Video conferencing - ten tips for success? 

Now that Zoom and Teams video conferencing, interviews and meetings are commonplace, it’s time to ‘up your game’.

2020-12-22Stephen Ballard
Driving the green hydrogen narrative via PR
greenhydrogenhydrogen
Industry, Insights, New Energy, Renewables

Driving the green hydrogen narrative via PR

What does hydrogen energy mean to the average person in the UK? Does it fill them with excitement and wonder? When North Sea gas first arrived on our ...

2020-12-21Stephen Ballard
Don’t end up in the energy bin
EnergyManufacturing
Energy, Industrial, Insights, Manufacturing, PR guides, Renewables

Don’t end up in the energy bin

With the ever expanding plethora of communication channels, both electronic and print, public relations in the energy and manufacturing sector should ...

2020-11-24Stephen Ballard
BP and Carbon pledge
BPBritish Petroleum
Industry

BP and Carbon pledge

With Oil prices across the globe drastically hit by the COVID-19 pandemic, BP has set out its ambition to reach a net-zero Carbon footprint by 2050 as...

2020-08-10Stephen Ballard
The decline of the embargo
Insights, PR guides

The decline of the embargo

The media is seen by many as a dog eat dog world where journalists will sell out their best friend to get the march on an important story. During my c...

2020-04-27Stephen Ballard
Automation our saving grace
Automation, Industry

Automation our saving grace

If there is one thing that COVID-19 has taught us, it is that the virus has no regard for race, nationality, sex or age. With a large proportion of th...

2020-04-15Stephen Ballard
John Humphrys retires after 32 years of striking fear into the heart of every CEO
Insights, PR guides

John Humphrys retires after 32 years of striking fear into the heart of every CEO

John Humphrys retires after 32 years of striking fear into the heart of every CEO. Happy retirement John and a big thank you for your work in bringing...

2019-09-19Stephen Ballard
The modern PR landscape is changing because of social media
Insights, PR guides

The modern PR landscape is changing because of social media

Under the influence: Social media in today’s modern PR landscape

2019-09-19Stephen Ballard
PR - Mother knows best
Insights, PR guides

PR - Mother knows best

This morning I received a letter from my 91-year-old mother, thanking me for helping her at the weekend. The letter was beautifully written and proper...

2019-09-12Stephen Ballard
AI Robot v/s PR Pro 1-0
AIArtificial Intelligence
Artificial Intelligence, Industry, Insights

AI Robot v/s PR Pro 1-0

Don’t stop at the first paragraph!

2019-08-28Stephen Ballard
Lazy Press Release distribution
PR guides

Lazy Press Release distribution

So, you have carefully crafted the new press release ensuring that the headline will really grab the attention of your targeted journalists. The body ...

2019-05-13Stephen Ballard
Brexit, a hidden agenda?
Andrea Jenkyns MPBrexit
Brexit, Industry

Brexit, a hidden agenda?

Do you realise that the current Brexit withdrawal agreement means that during the transition period, the UK would not be able to use State aid in orde...

2019-02-06Stephen Ballard
Strange Electrical Magic
contactless chargingwi fi
Industry, Insights, Tech Companies

Strange Electrical Magic

So last week I wrote about Zennick Waves and how they will transmit electricity around the globe without a grid, firmly moving electrical pylons to th...

2019-02-04Stephen Ballard
Consistency checklist
Insights, PR guides

Consistency checklist

It is important that a consistent style is used when producing materials for external audiences in both the language used and the typographic style i....

2019-01-31Stephen Ballard
The atmosphere is electric
Events, Insights

The atmosphere is electric

I see that Season 2 of Star Trek has just been launched on Netflix. Did you know that there is a new power distribution technology that will transfer ...

2019-01-25Stephen Ballard
BCM News
BCM News

Rosy picture for US chemical sector

The release of the American Chemistry Council’s 2018 Chemical Industry Situation and Outlook always makes interesting reading and this year is no diff...

2018-12-12Stephen Ballard
Energy PR is on the map!
Energy PROil and Gas
BCM News, Energy, Industry, Oil, Oil & Gas, PR guides

Energy PR is on the map!

Hooray. Hallelujah. Happy Holidays. At last PR in the Energy sector is on the map! No longer the poor relation of the public relations profession, no ...

2018-11-23Stephen Ballard
BCM manage PR at Africa Oil Week 2018
Africa Oil WeekB2B PR
BCM News, Energy, Oil, Oil & Gas

BCM manage PR at Africa Oil Week 2018

BCM  have just successfully managed Oil & Gas public relations at Africa Oil Week in Cape Town. The 25th anniversary of the event was the highest prof...

2018-11-14Stephen Ballard
Does a Stress-Free PR Office Really Exist?
mental helathPR
PR guides

Does a Stress-Free PR Office Really Exist?

In light of the National Stress Awareness Day (November 7th), we wanted to take a few minutes to discuss how the PR industry has always ranked high on...

2018-11-08Stephen Ballard
The PR evolution
B2B PRB2B Social Media
Industry, PR guides

The PR evolution

![](/assets/images/blog/Picture4png.png "PR in the Past") PR in the past: Over the years, PR has changed significantly becoming a vital marketing tool...

2018-09-25Stephen Ballard
Modern Slavery And How PR Can Help
modernslaverypublicrelations
Industry, PR guides

Modern Slavery And How PR Can Help

What is modern slavery? Before its eradication in the 19th century, slavery meant that people had ownership rights over others. Although now there are...

2018-08-15Stephen Ballard
Brexit what the PR professionals think
Brexit
All, BCM News, Brexit

Brexit what the PR professionals think

Recently I was invited to join an 18 member Brexit masterclass at the Charter Institute of Public Relation (CIPR) to try and identify what a successfu...

2018-05-02Stephen Ballard
Three PR trends to watch out for in 2018
PRpressroom
Industry, Tech Companies

Three PR trends to watch out for in 2018

Out with the old and in with the new, it’s a new year which means it’s time to feel totally left behind. New advancements are heading our way, and the...

2018-01-25Stephen Ballard
The best ways to get into the Christmas spirit this year
pressroom
BCM News

The best ways to get into the Christmas spirit this year

When someone mentions Christmas, we automatically think; gifts, trees, lights and elves. Mariah on the radio and the office secret Santa. Here in Lond...

2017-12-14Stephen Ballard
Who should pay for climate change?
pressroom
Industry

Who should pay for climate change?

Hurricanes gripping the Florida Keys, storms taking the lives of those in Ireland, raging wildfires in California. Welcome to Planet Earth 2017! Today...

2017-11-13Stephen Ballard
Industry
DigitalDigital PR
Industry

PR challenges in the age of digital

We’re not in the 1950’s anymore and gone are the days when Television, Newspapers and Radio could be seamlessly absorbed by our audiences without ques...

2017-10-17Stephen Ballard
The new raring-to-go recruits at BCM PR
account executiveB2B PR
BCM News

The new raring-to-go recruits at BCM PR

BCM have recently appointed two new PR Account Executives as part of their growing business. Wing Cheung, joins BCM having completed her Masters in Ma...

2017-09-20Stephen Ballard
PR Apprenticeships. Hit or Miss?
ApprenticeshipsEducation
Insights, PR guides

PR Apprenticeships. Hit or Miss?

11/07/2017, The end of my apprenticeship: Since the PRCA Apprenticeship scheme launched 6 years ago, over 240 non-university-goers have kick started t...

2017-07-11Stephen Ballard
Events, Industry, PR guides
Global CommunicationsMedia training
Events, Industry, PR guides

BCM head to Africa

I have trained people in Aberdeen, Stavanger, Stuttgart, Almaty and Houston. But this week I pack my bags for Maputo, Mozambique to run a training ses...

2017-07-05Stephen Ballard
3 social media podcasts for PR professionals
Blogpodcast
BCM News

3 social media podcasts for PR professionals

Podcasts vary from subject to subject to meet your interests! For example, you can listen to motivational talks, sociology talks and even food talks. ...

2017-06-12Stephen Ballard
BCM News, Events
BCMEnergy
BCM News, Events

BCM promotes Taiwan renewables at ALL-ENERGY

BCM were appointed to promote Taiwanese renewable technology as part of the ALL-ENERGY event, which took place this week in Glasgow, Scotland.

2017-05-12Stephen Ballard
PR guides
awarenessemployees
PR guides

Quirks at Work - Mental Health Awareness Week 2017

Anyone who reads any news source will have noticed the recent popularity in the topic of mental health. Mental health has always been a ‘thing’, howev...

2017-05-09Stephen Ballard
Ignore I4.0 at your peril
Industry 4.0
Industry, Insights

Ignore I4.0 at your peril

It comes in the form of enabling technologies that are being integrated into production processes to create smart factories. Industry 4.0 (I4.0) is a ...

2017-03-10Stephen Ballard
Call me an oil psychic if you will
OilOPEC
Industry

Call me an oil psychic if you will

Yes, the OPEC deal did go ahead despite more false starts than an Olympic 100 metres final. But was the decision to cut oil production political or ba...

2017-03-09Stephen Ballard
Thank God for fake news
BCM PROil & Gas
Industry

Thank God for fake news

I was sitting on the train yesterday going up to London to conduct some media training with one of BCM’s clients. As per usual copies of that augst to...

2017-03-02Stephen Ballard
Tis’ Definitely No Longer The Season For Social Media Tradition
Social MediaSocial Media PR
PR guides

Tis’ Definitely No Longer The Season For Social Media Tradition

Traditions are beliefs passed down from generation to generation, they’re nostalgic and warming… Unfortunately, some traditions expire. PR is typicall...

2017-02-24Stephen Ballard
OPEC and the oil price; will they, or won’t they?
B2B PREnergy
Events, Industry

OPEC and the oil price; will they, or won’t they?

We all know how the markets have got it wrong recently. I’m thinking about Brexit and Donald Trump’s election. Therefore, they may have got it wrong t...

2016-11-29Stephen Ballard
Some 2017 dates for your Oil and Gas diary
Events, Industry

Some 2017 dates for your Oil and Gas diary

We have highlighted those where BCM will be in attendance, we look forward to seeing you there. \ World Future Energy Summit, Abu Dhabi 16 - 19 Januar...

2016-11-28Stephen Ballard
A PR look into the Tesco Bank cyber raid
CyberTechnology
Insights, PR guides

A PR look into the Tesco Bank cyber raid

On Saturday 5th November, hackers broke into the computer systems of Tesco Bank to withdraw money out from thousands of accounts. 40,000 accounts noti...

2016-11-22Stephen Ballard
A Summary on the Samsung Note 7 Crisis
TechTechnology
Industry, Insights, PR guides

A Summary on the Samsung Note 7 Crisis

Last week's news commented on the several incidents involving Samsung’s smartphone major malfunction. Samsung Note 7's battery was over-heating causin...

2016-10-24Stephen Ballard
Zero emission vehicles in an electric future
EnergyRenewables
Industry

Zero emission vehicles in an electric future

Electric cars started to make their way in the market promising a cleaner, greener environment. Even though, they are still on their early face of int...

2016-10-11Stephen Ballard
Carbon Capture and Storage Industry News
Bloggingcarbon capture
Industry

Carbon Capture and Storage Industry News

The Carbon Capture and Storage (CCS), solar and wind power generation industries, have received an enormous support from many countries. These strateg...

2016-09-23Stephen Ballard
Takeaways from the Energy Event 2016
B2B PREnergy
Events

Takeaways from the Energy Event 2016

The energy sector is no doubt complex and challenging. Understanding government regulations, economics, the latest technologies and how they can meet ...

2016-09-19Stephen Ballard
BREXIT PR Lessons: Remembering the Good Old Days
Media relationsPR
Insights

BREXIT PR Lessons: Remembering the Good Old Days

Know thy audience:BREXIT PR lessons, the importance of great communication and the good old days. Many years ago, and I mean many years ago, as a youn...

2016-07-12Stephen Ballard
PR | Have you heard about Barcelona?
B2B PRPR
PR guides

PR | Have you heard about Barcelona?

Yes, it’s a very nice town in Spain, on the Mediterranean. Perhaps the question I should have asked is, “Have you heard about the Barcelona Principles...

2016-06-10Stephen Ballard
Energy Insights From OTC Asia 2016
B2B PREnergy
Events

Energy Insights From OTC Asia 2016

BCM Public Relations handled the PR for OTC Asia 2016, which happened 22-25 March, and attracted over 18,000 visitors.

2016-04-04Stephen Ballard
BCM sponsors Access Madagascar Initiative
Public Relations
BCM News

BCM sponsors Access Madagascar Initiative

Last year, via Access Madagascar Initiative BCM sponsored two teachers in their quest to help better the lives of a group of kids, in two locations in...

2016-03-17Stephen Ballard
BCM Public Relations in 2016: The Road Ahead
B2B PRMedia relations
BCM News, Industry

BCM Public Relations in 2016: The Road Ahead

If we look back at BCM Public Relations in 2015, one of the words that comes to mind, there are others, is unpredictable! Oh how I wish I had bet on a...

2016-01-20Stephen Ballard
Popular culture boosts engineering
aerospaceEngineering
Industry, Insights

Popular culture boosts engineering

Engineering is becoming a main stay in modern movie storytelling, something that will only help with the current skills gap. The Martian, a new movie ...

2015-11-27Stephen Ballard
Addressing the Talent Crisis in the Oil and Gas Industry
Gender GapOil and Gas
Industry, Insights

Addressing the Talent Crisis in the Oil and Gas Industry

According to a report by the Office of National Statistics in 2014, 45 million tonnes of oil and 37 billion cubic metres of gas were extracted in the ...

2015-11-20Stephen Ballard
Why SEO PR is Important for your Business
EnergyOil and Gas
Industry, Insights

Why SEO PR is Important for your Business

“But we’re already ranking on the first page in Google.” Whilst that answer is good, are you sure you're ranking for the right keywords? Ranking well ...

2015-11-13Stephen Ballard
Our Guide to ADIPEC 2015
ADIPECEvent PR
Events, Industry, PR guides

Our Guide to ADIPEC 2015

On Monday, Abu Dhabi will play host to ADIPEC, one of the world’s largest and most important oil and gas exhibitions. BCM travels to the Middle East s...

2015-11-05Stephen Ballard
What is Internet of Things PR?
EngineeringInternet of Things
Industry, Insights

What is Internet of Things PR?

The Internet of Things is a trending and evolving term, which describes devices that are able to communicate together via an internet-like network.

2015-10-21Stephen Ballard
Oil and Gas Graduate: Get your foot in the door
Oil and GasRecruitment
Events, Industry, Insights

Oil and Gas Graduate: Get your foot in the door

Last Thursday evening, rows upon rows of seats at the Tivoli Theatre in Aberdeen were filled with nearly 300 members of the oil and gas community. The...

2015-09-15Stephen Ballard
Spotted at SPE Offshore Europe
EnergyEvent PR
Events, Industry

Spotted at SPE Offshore Europe

SPE Offshore Europe 2015 drew second largest attendance in the show's history (55,947). In case you missed out or didn't get around to seeing it all, ...

2015-09-15Stephen Ballard
Offshore Europe: BCM Insights On Film
EnergyEvent PR
Events, Industry, Insights

Offshore Europe: BCM Insights On Film

Offshore Europe in Aberdeen, Scotland, one of the UK's largest exploration and production events, revealed insight into the current state of the oil a...

2015-09-15Stephen Ballard
Media Interview Preparation
Media training
Events, PR guides

Media Interview Preparation

Most companies and organisations recognise the value of a good news story, and the opportunities an interview offers to promote or protect reputations...

2015-09-15Stephen Ballard
Why Investment in STEM Education is Critical
EngineeringSkills gap
Industry, Insights

Why Investment in STEM Education is Critical

STEM is an acronym for Science, Technology, Engineering and Mathematics. These core subjects underpin many industry sectors like manufacturing and oil...

2015-09-15Stephen Ballard
What is Industry 4.0?
AchemaBlog
Industry, Insights

What is Industry 4.0?

BCM attended ACHEMA in Frankfurt, Germany last week where industry 4.0 was the hot topic. But does anyone actually know what industry 4.0 is? Firstly,...

2015-06-25Stephen Ballard
Good communication is the key differentiator in manufacturing
EngineeringManufacturing
Industry, Insights

Good communication is the key differentiator in manufacturing

Recent KPMG surveys focusing on megatrends in manufacturing have repeatedly highlighted the move toward greater transparency and collaboration across ...

2015-06-08Stephen Ballard
Debating the next moves for Asia oil and gas at #AOGC2015
EnergyEvent PR
Events, Industry, Insights

Debating the next moves for Asia oil and gas at #AOGC2015

The 18th Asia Oil & Gas Conference in the Malaysian capital Kuala Lumpur, attracted the principal executives from most of the Asia oil and gas industr...

2015-05-27Stephen Ballard
A Global Oil Outlook Report from OTC Houston
Event PROil and Gas
Events, Insights

A Global Oil Outlook Report from OTC Houston

https://youtu.be/TS7rGcWkRnA

2015-05-14Stephen Ballard
Oil price conspiracy theory, a PR man’s view
Financial TimesOil
BCM News, Insights

Oil price conspiracy theory, a PR man’s view

There is an interesting article in the FT this morning that expounds the success of the Saudi’s oil price strategy. The article explains how the polic...

2015-05-14Stephen Ballard
UK Must Embrace Fracking
FrackingOil and Gas
Industry, Insights

UK Must Embrace Fracking

There is a reason that the UK government has put in place the world’s most generous tax regime for shale gas and fracking and it has a lot to do with ...

2015-04-02Stephen Ballard
Event Preparation and Press offices - Lessons in Stupidity
B2B PRDigital PR
Events, Insights, PR guides

Event Preparation and Press offices - Lessons in Stupidity

A couple of weeks ago I was supporting one of BCM’s clients at the Motek Show in Stuttgart. Motek is a huge exhibition that covers the industrial auto...

2014-11-20Stephen Ballard
RIP The Creative Headline
B2B PRContent Creation
Insights

RIP The Creative Headline

A couple of weeks ago, BCM organised a briefing for journalists in Aberdeen for one of our clients in the Oil & Gas sector. The event was very well at...

2014-10-21Stephen Ballard
And the winner is ..
Awards PRPetroleum Economist
BCM News, Events

And the winner is ..

The glitterati of the oil and gas industry congregated in the City of London last night at the Banking Hall for the Petroleum Economist Awards. Highli...

2014-09-12Stephen Ballard
Oil & Gas Social Media Challenges
Oil and GasSocial Media
Insights

Oil & Gas Social Media Challenges

Social media has provided us with an unprecedented opportunity to make even the smallest brands global and provides the added bonus that content can g...

2014-08-29Stephen Ballard
The Future of the PR Profession
Media relationsPR
Insights

The Future of the PR Profession

Last Wednesday evening saw myself, Nathalia and Tom attending The Future of the PR Profession event or #FuturePR at the Crowd & I, a PR consultancy th...

2014-08-07Stephen Ballard
Planning and Preparedness of Social Media Campaigns
Social MediaSocial Media PR
Insights

Planning and Preparedness of Social Media Campaigns

Last week I went to a lecture held by the CIPR titled, 'Plan, Prepare and Measure your Social Media Campaign', and like many events of this sort you a...

2014-07-30Stephen Ballard
Quality Content – A Win Win Situation
Content Creation
PR guides

Quality Content – A Win Win Situation

Amidst an ever-changing world where people are bombarded by information it seems that quantity is rapidly usurping quality, even though informed opini...

2014-07-23Stephen Ballard
Insights
B2B PRROI
Insights

Elephant in the room – PR Measurement

It’s a brave man or women these days that stands up for Advertising Value Equivalency (AVE) as a PR measurement return on investment (ROI). The PR ind...

2014-07-04Stephen Ballard
Insights
PRThought Leadership
Insights

Thought leadership, it’s just expertise

When lifting a company’s profile in the Oil & Gas or general industrial world, attaining a position of “Thought Leadership” is often seen as an essent...

2014-07-01Stephen Ballard
Insights
B2B PREvents
Insights

Getting the most from events - covering the basics

As you may have seen from blogs and tweets elsewhere on the site, we were busy last week at the World Petroleum Congress in Moscow, with international...

2014-06-27Stephen Ballard
Insights
Events
Insights

Fundamental error in Oil and Gas recruitment

Yesterday I attended a session here at the World Petroleum Congress in Moscow that addressed the issue of recruitment or as it is now called, "Talent ...

2014-06-18Stephen Ballard
Insights
EnergyEvents
Insights

Energy Security at WPC

No a big surprise that energy security is a hot topic here at the World Petroleum Congress (WPC) in Moscow. The South Stream Pipeline construction see...

2014-06-18Stephen Ballard
MOL Group keep busy at WPC 2014
Events
Insights

MOL Group keep busy at WPC 2014

This week, we will be keeping MOL Group’s board members busy at the 21st World Petroleum Congress in Moscow, one of this year’s key global events for ...

2014-06-16Stephen Ballard
Insights
B2B PREnergy
Insights

The brain ache of events and speaking opportunities

With the number of B2B events increasing at an exponential rate it is difficult to keep track of those key events that can be leveraged for public rel...

2014-06-03Stephen Ballard
IPTC PR
EventsIPTC
BCM News, Events, Insights

IPTC PR

BCM Public Relations Ltd. are proud to have been chosen as the PR agency for the largest multi-society, multi-disciplinary oil and gas event in the Ea...

2014-02-20Stephen Ballard
Corporate Reputation Management & Your Digital Shop Window
B2B PRB2B Social Media
Insights

Corporate Reputation Management & Your Digital Shop Window

Corporate reputation management is a key form of communication for your business. A big part of this falls at your digital shop window - your website....

2014-01-31Stephen Ballard
BCM at IPTC, Doha
EventsIPTC
Insights

BCM at IPTC, Doha

Stephen Ballard Managing Director at BCM Public Relations runs the main media conference at IPTC in Doha, Qatar. https://youtu.be/eHYZG9J2ps4 Speaking...

2014-01-22Stephen Ballard
Insights
LinkedInNetworking
Insights

The Do’s and Don’ts of LinkedIn Networking

Still getting your head around LinkedIn? We’ve put together a few pointers to help you get the most out of your profile:     Do – Look your best at al...

2014-01-17Stephen Ballard
Insights
B2B PRProfile Building
Insights

B2B PR, Bland to Bland turn Brand to Brand?

Brand is usually a word reserved for business-to-consumer PR, but business-to-business public relations agencies are beginning to acknowledge that bus...

2014-01-09Stephen Ballard
Insights
Twitter
Insights

The De-Westernisation of Twitter

The top five countries with the highest percentage of active Twitter users are all non-English speaking. Saudi Arabia and Indonesia, where most users ...

2013-12-13Stephen Ballard
Insights
B2B PRB2B Social Media
Insights

Striking the Balance: Online PR vs Traditional

A recent study by Open Road has found that the number of opinion formers visiting Twitter for their daily news and information has jumped from 29 per ...

2013-12-03Stephen Ballard
Insights
Media relationsPublic Relations
Insights

Sustaining a good working relationship with a journalist

Good relationships with the media are vital to successful PR projects. If a journalist takes notice when they get an email from you – you are ahead of...

2013-11-21Stephen Ballard
Optimise Media Coverage
B2B Social MediaMedia Coverage
Insights

Optimise Media Coverage

Increasing brand recognition is a critical part of any business’ growth strategy. When budgets are tight, executives want solutions that provide them ...

2013-11-13Stephen Ballard
Insights
B2B PRPR
Insights

The press conference balancing act

The key to press conference success lies with keeping both the journalists and the speakers happy. It is your job to balance everyone’s needs to ensur...

2013-11-06Stephen Ballard
Insights
B2B PR
Insights

Business Blogging: What ‘voice’ should you use?

In the last bcm blog, we discussed the ways that you can stand-out when blogging as an individual in the online business-sphere. Following on from tha...

2013-10-30Stephen Ballard
Insights
LinkedInProfile Building
Insights

Blogging as a Business Person

Humanising your brand by blogging as an individual rather than under the auspices of your company can be risky business. Communicating your brand’s me...

2013-10-08Stephen Ballard
Insights
B2B Social Media
Insights

The Power of E-mail

It is hard to believe that just over 50 years ago e-mail didn’t exist. Whether for business or personal use it has managed to ingratiate itself into e...

2013-10-03Stephen Ballard
Insights
Energy
Insights

The Third Gulf Intelligence Energy Markets Forum 2013 attended by bcm MD

Stephen Ballard, the Managing Director and Founder of bcm public relations ltd, is attending the Third Gulf Intelligence Energy Markets Forum 2013 at ...

2013-09-24Stephen Ballard
Insights
Twitter
Insights

The Pros and Cons of the Scheduled Tweet

Scheduled tweets are a topic of hot debate within the social media community. Apps such as Bufferapp, Tweetdeck and Hootsuite allow you to set up twee...

2013-09-23Stephen Ballard
Insights
Measuring PRPR measurement
Insights

Measuring PR, is AVE out of date?

Advertising Equivalency (AVE), a measurement tool calculating the amount that editorial coverage would have cost had it been placed as advertising, ha...

2013-09-11Stephen Ballard
Insights
Communications strategyNewsletters
Insights

Turn your company newsletter from drab to fab!

With an abundance of social media platforms and other media channels freely available the company newsletter certainly has a lot of competition. Whils...

2013-09-03Stephen Ballard
Insights
B2B PRB2B Social Media
Insights

B2B PR: Leveraging the new Linkedin Groups

As part of on-going efforts to make them easier and simpler to use, Linkedin groups have been given a new streamlined look. If you aren’t already, now...

2013-08-29Stephen Ballard
Insights
B2B PRBlogging
Insights

PR is dead, long live PR!

ZDnet’s resident blogger Tom Foremski recently published a series of blogs asserting that Google’s recent updates to their webmaster rules could mean ...

2013-08-21Stephen Ballard
Insights
Content Creation
Insights

“Content is King” but where is he hiding?

Maintaining a steady flow of interesting content that will gain consistent coverage is one of the toughest aspects of public relations. If you are alr...

2013-08-12Stephen Ballard
Insights
Media relationsPR
Insights

Identifying your target media.

When laying the groundwork for a highly effective public relations campaign, correctly identifying your target media and determining the strategy you ...

2013-08-06Stephen Ballard
Insights
Insights

Event PR – Getting the right journalists to attend

As discussed in my previous bcm blog ‘The 5 Ps of event planning’ a well-run event can produce positive outcomes for your business. Attracting key jou...

2013-07-30Stephen Ballard
Insights
Article WritingB2B PR
Insights

How much of this blog will YOU read?

How much do you read online? The first half of an article, a paragraph, or just the first line? According to a recent Chartbeat study, a whopping 38 p...

2013-07-24Stephen Ballard
Insights
MS Trust
Insights

bcm 10k Run in the Sun for MS Trust

Jeremy Vickerman documents bcm’s journey from couch potatoes to keen athletes... January, the office arrives back after Christmas holidays, gluttony h...

2013-07-17Stephen Ballard
Insights
B2B PREvents
Insights

The 5 Ps of event planning

Running an event can be challenging and time consuming, but if you get it right it can provide many benefits for your business, whether it’s expanding...

2013-06-17Stephen Ballard
Insights
B2B PRMedia relations
Insights

The importance of ‘FaceTime’ with journalists

The pressure for coverage is constant for all PR professionals. Whilst sending out regular press releases can help keep your client’s name and work fr...

2013-05-30Stephen Ballard
Insights
B2B Social MediaEvents
Insights

It’s a wrap: BCM celebrates LNG 17 success

BCM Public Relations was delighted to be a part of the 17th International Conference and Exhibition on Liquefied Natural Gas (LNG 17), the biggest glo...

2013-05-17Stephen Ballard
Insights
Crisis CommunicationsPR
Insights

Could your company cope in a crisis?

The ‘Could you cope in a crisis’ quiz in the latest issue of PR week highlighted some right and very wrong responses for crisis communications. But yo...

2013-05-03Stephen Ballard
Insights
Article WritingContent Creation
Insights

How to create editor-friendly content

If we’ve said it once we’ve said it a million times: content is king. Whilst books are changing to screens; good quality, grammatical and interesting ...

2013-04-24Stephen Ballard
Insights
BroadcastInterviews
Insights

Answering difficult PR questions

It’s difficult to keep a level head when the spotlight is on you; media interviews and press conferences can be daunting especially when a live TV cam...

2013-04-05Stephen Ballard
Insights
B2B PRTwitter
Insights

Why buying followers is bad for business

Social media has undergone a boom over the last decade. The average person now spends up to 20 per cent of their PC time, and 30 per cent of their mob...

2013-03-28Stephen Ballard
Insights
B2B PRB2B Social Media
Insights

Traditional PR vs Social media

Social media is driving change in the way we consume news and information and has forced many public relations professionals to reevaluate how best to...

2013-03-15Stephen Ballard
Insights
B2B Social Media
Insights

Generating Business Through B2B Social Media

It may be a great way of encouraging loyalty, building reputation and increasing market visibility but for many marketing managers, or at least the bo...

2013-03-08Stephen Ballard
PR guides
Media relationsPitching
PR guides

Pitching etiquette

Editors are the gatekeepers of editorial content. If you want something published then you need to make the case to them first. Successful pitches are...

2013-02-22Stephen Ballard
Insights
AnalyticsB2B Social Media
Insights

Getting your content strategy right with analytics

Measuring the efficacy of PR campaigns can be a challenge, with PR measurement options ranging from simple and cost effective Advertising Value Equiva...

2013-02-14Stephen Ballard
Insights
mobile contentmobile pr
Insights

Targeting a mobile audience

The boom of mobile devices is having a huge impact on the way that people access content. Now, more than ever, people read, watch and share on a 24/7 ...

2013-02-01Stephen Ballard
Insights
VideoYoutube
Insights

LNG 17 launches interactive YouTube channel

One of bcm’s most newly-established clients, the 17th International Conference & Exhibition on Liquefied Natural Gas (LNG 17), has just launched an in...

2013-01-24Stephen Ballard
Insights
B2B Social MediaEvents
Insights

Encouraging social media interaction at events

Last time we delved into promoting your event through social media. In this post, we’ll be looking at how you can use social media during your event. ...

2012-12-19Stephen Ballard
Insights
B2B Social MediaEvents
Insights

Promoting your event with social media

Event promotion and targeting have moved beyond the realm of creating adverts and mass-mailing print brochures and invitations. As well as marketing t...

2012-11-30Stephen Ballard
Insights
B2B Social MediaLinkedIn
Insights

Communicating through LinkedIn’s updated company pages

Whether you see LinkedIn as the professional’s Facebook; a PR, marketing and networking tool; or an anaemic online Yellow Pages replacement, it undoub...

2012-11-16Stephen Ballard
Insights, PR guides
B2B Social MediaTwitter
Insights, PR guides

5 reasons to launch your company into the Twittersphere

As the world’s fastest expanding social media site, Twitter is an online tool that should not be ignored. The little blue bird has encouraged people: ...

2012-10-25Stephen Ballard
Insights
EngineeringIndustrial Automation
Insights

Motek: featuring Blues Brothers and mechatronic birds

Motek, the German trade fair for assembly, handling technology and industrial automation was held last week. The 31st Motek was a healthy show with a ...

2012-10-19Stephen Ballard
PR guides
EventsMedia relations
PR guides

The Importance of Groundwork for Events

We’ve just got back from a successful visit to Innotrans in Berlin. For those not in the know, InnoTrans – held every other year in September – is the...

2012-09-28Stephen Ballard
Insights
Media relationsPR
Insights

Editorial calendars: the perks and pitfalls

Editorial calendars are documents created by a publication to show editorial content for the next year. Although often created to attract advertisers,...

2012-09-21Stephen Ballard
Insights
B2B PRBlogging
Insights

Content is King in B2B blogging

Blogging, particularly in its early incarnations, was associated with the personal: the unstructured, free-flowing ramblings of the individual, on a p...

2012-08-31Stephen Ballard
Insights
B2B Social MediaSEO
Insights

Google brings ‘word of mouth’ to web search

For a long time, Google search results have been localised, meaning we see the local results of our search first. Now Google is extending this to make...

2012-08-13Stephen Ballard
Insights
B2B Social Media
Insights

Why Google+ circles matter in B2B social media

Google+ is in many ways the new kid on the block. Whilst it can be seen to be lagging behind Facebook, Twitter, Linkedin and the rest of the gang, thi...

2012-08-07Stephen Ballard
BCM News, Events
EventsOil and Gas PR
BCM News, Events

PR team winds down from WGC 2012

Now that the dust from the recent 25th Edition of the World Gas Conference (WGC 2012) has begun to settle, the BCM oil and gas PR team can finally sit...

2012-07-16Stephen Ballard
BCM News
B2B Social MediaBlogging
BCM News

B2B Blogging for new client ACO

BCM is proud to announce the launch of two blogs for our new client ACO, the water management and drainage systems experts. We created two separate bl...

2012-07-03Stephen Ballard
Insights
LinkedInNetworking
Insights

Networking for success

“It’s not what you know but who you know”, we’ve all heard it said. But what does this really mean when it comes to business networking. Essentially, ...

2012-06-14Stephen Ballard
Insights
B2B Social Media
Insights

Should you schedule tweets?

So what is social media automation? Social media automation is using tools to automate your social media output. So, when you schedule tweets or posts...

2012-05-30Stephen Ballard
Insights
B2B PRB2B Social Media
Insights

How to produce great video for B2B PR

In our last post we explored the factors that underpin the effectiveness of online video as a tool in B2B public relations. Video in the digital has l...

2012-05-04Stephen Ballard
Insights
B2B PRB2B Social Media
Insights

Understanding Video in B2B PR

The public relations industry shares numerous characteristics with its parent profession journalism. Among them is an understandable obsession with th...

2012-04-25Stephen Ballard
Insights
B2B PRB2B Social Media
Insights

LinkedIn as a Public Relations tool

While there is no ‘one-fits-all’ model in the sphere of digital B2B public relations, LinkedIn is arguably the most adaptable social-media platform in...

2012-04-16Stephen Ballard
Insights
Insights

UK celebrates National Science and Engineering Week 2012

As a technology and engineering PR agency it’s fair to say we’re pretty committed to science and engineering. Whilst being global, our HQ is in the UK...

2012-03-08Stephen Ballard
Insights
Public affairsPublic Affairs Council
Insights

BCM MD recognised as member of UK Public Affairs Council

As a global engineering and technology PR agency, we inevitably work with leading engineering and manufacturing companies. As such many of these clien...

2012-03-02Stephen Ballard
Insights
Article WritingB2B Social Media
Insights

The Importance of PR Storytelling

>   > Tell me a fact and I’ll learn. Tell me a truth and I’ll believe. But tell me a story and it will live in my heart forever.

2012-02-28Stephen Ballard
Insights
B2B Social MediaPitching
Insights

How has social media changed PR pitching?

Traditionally, pitching stories to journalists means picking up the phone or dropping them an email. This is all very well if you happen to be on firs...

2012-02-22Stephen Ballard
Insights
Insights

The 10 commandments of corporate blogging

Blogging falls under the social media umbrella: we all know we should be doing it but not everyone knows how or why. Blogging is important to all comp...

2012-02-13Stephen Ballard
Insights
B2B PRB2B Social Media
Insights

Trade journalists turn social

The rise of social media has often been seen as a threat to journalists’ autonomy in the publication of information. As Lionel Barber, Editor of the F...

2012-02-06Stephen Ballard
Insights
Insights

Online or print: How do you get your content?

Online content is the champion of accessibility. You can get it on the go, at home and abroad 24 hours a day. It is also, as Gary Mintchell of Automat...

2012-01-23Stephen Ballard
Insights
Insights

Satellite PR: The future’s high-tech

Satellite PR faces challenges. We often hear people lamenting the loss of British manufacturing exports. It’s said that Britain just doesn’t make anyt...

2012-01-17Stephen Ballard
Insights
PRSEO
Insights

PR syndication: successful or spammy?

Following on from the last blog on trends in online PR, we thought no study would be complete without a discussion on the merits (or otherwise) of pre...

2011-12-22Stephen Ballard
Insights
Insights

Web 2.0: Journalists vs Newswires?

When it comes to the dissemination of material, PR firms have many options to choose from.  The Internet has led to easier and more diverse means of d...

2011-12-07Stephen Ballard
Insights
PR
Insights

How to get the most out of your PR agency

We work with many different types of businesses, in different industries, markets, and regions. They all have different inherent cultures, procedures,...

2011-09-19Stephen Ballard
Insights
Motivation
Insights

What gets you up on a Monday morning?

This blog was written by Bradley Rutty, our fantastic and talented work experience student! I’m sure that we have all felt tired and bored at some po...

2011-08-12Stephen Ballard
Insights
Insights

Effective communication in the workplace

Surely everybody knows how to communicate - don’t they? We’ve only been doing it our whole lives - haven’t we? Because it is so familiar to us however...

2011-07-06Stephen Ballard
Insights
Press release
Insights

The art of avoiding spamming in PR

Annoying, relentless and taking up a lot of your space, as most of you have probably guessed; I’m talking spam. We all get them, whether it’s a dodgy ...

2011-06-10Stephen Ballard
Insights
EventsMiddle East
Insights

OpsManage in Saudi: Sparking discussions and ideas

Event organisation always demands a cool head. Ice cold. No matter how many different events we’ve organised over the years and no matter how prepared...

2011-05-27Stephen Ballard
Insights
Crisis CommunicationsMedia relations
Insights

Great spokespeople make all the difference

High quality and unique products and services do make a PR person’s life more straightforward. There is however something else that we in the PR busin...

2011-05-06Stephen Ballard
Insights
EventsMiddle East
Insights

We're moving from Bahrain to Saudi

Well, Al Khobar to be precise. bcm public relations will be managing the OpsManage in the Middle East which will be held in Al Khobar, Saudi Arabia on...

2011-04-15Stephen Ballard
Insights
B2B Social MediaEvents
Insights

The UK is Brian Cox mad right now. And so are we.

It’s hard to miss the popularity of enthusiastic professor Brian Cox. Many of us have our Sunday evenings booked now that BBC is showing the follow up...

2011-04-07Stephen Ballard
Insights
Video
Insights

BCM PR, just another day in the office...

BCM PR wreaked havoc throughout London with dancing, singing and mince pies and it's all on film. But there's a twist - can you spot it?

2011-02-28Stephen Ballard
Insights
PR
Insights

BCM can't wait for the New Year

Our positive prediction seems to be shared by a great number of PR and business professionals worldwide, as for example seen in the Telegraph. We’re f...

2011-02-09Stephen Ballard

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